Infinity Training and Wellness was started in July 2017 by Jennifer Sedia. Jennifer found her passion when she was a part-time trainer and coach. She had many clients and decided to pursue her passion and quit her full-time job to open Infinity Training and Wellness. Since July 2017, Jennifer has impacted the City of Lubbock by working with over 150 clients to help them achieve their health, fitness, and wellness goals. In 2019 Jennifer received the Best of Lubbock Personal Training Studio recognition letter and plaque. Because of Jennifer’s renown, she has many clients in surrounding towns like Odessa, Midland, New Mexico, Post, Tahoka, Slaton, and Idalou, which will follow Jennifer to her new gym. In early 2020, Jennifer decided that it was time for her to expand to meet the needs of her current and future clientele and provide more choices for the community. She contacted her local Lubbock SBDC, and her business consultant gave her a long list of tasks to start working on a detailed business plan for a bank. But then Covid hit, and she had to put her project on hold. Jennifer came back to the SBDC several months later with a long list of facts and numbers that helped her consultant guide her through the rest of the business plan process. She was approved for a small business loan in 2021 and was able to move to a new, better, and bigger facility in early 2022, nearly two years after Covid derailed her initial plans. A few months after opening, though, she is on track with her financial projections and hitting her metrics, ready to grow more and help more clients in a growing area of Lubbock.